We are delighted to announce that we have been selected by BBC Radio 4 to produce a charity appeal. The appeals are ways in which charities can broadcast their message and calls for support to a large national audience.
What is a BBC Radio 4 charity appeal?
Since the 1930s BBC Radio 4 has been helping charities across the country raise money to support the vital work they do supporting their communities. Every week a charity is selected and their appeals are broadcast on Radio 4 Sunday at 7.54am and 9.25pm. The appeal is then repeated at 3.27pm on Thursday that week. Last year the Radio 4 charity appeal raised well over a million pounds for 52 charities.
The AKU Society appeal will tell the story of Jess and her young son Daniel. Daniel was diagnosed with AKU three years after Jess noticed that his urine was turning black/red in his nappy. All the money raised for this appeal will go to fund a paediatric study to help us finally understand at what age the damage in AKU starts. Jess took the time to record a short message explaining why she voiced the appeal for us, and why the AKU Society is important to her and Daniel. You can listen by clicking the link.
How do I listen and donate?
You can either listen on your radio or via the BBC Sounds app or website. We are asking everyone to donate when the appeal is aired by following the instructions and donating through the BBC website.
Please can you spread the word about the appeal by letting family and friends know the broadcasting date and time and re-sharing our social media posts as much as possible.